Sales Training: January 27, 2010

Eden Energy Equipment held its first Sales Training class in our new training facility in Guelph on January 27, 2010. The class was a huge success with 50 of our dealers coming out to attend and learn and share in this important training class.

During this class our Sales Manager Al Zacher, who has 31 years experience in Geothermal Sales, reviewed the key elements on selling geothermal. Topics covered in this class included:

  • The history of geothermal and common consumer questions on geothermal
  • The seven steps to sales success, how people buy the basics of building trust
  • 12 important factors in building trust and the key to closing the sale
  • Choosing the right geothermal product for the application
  • A complete review of the sales features and design of the WaterFurnace product
  • A review of the new WaterFurnace products including the LEGEND and new Ultra line
  • Packaging your company - lead generation events, sales process, after the sale
  • Credibility and reliability - items to include in a presentation to customers
  • Building customer trust and confidence

At the end of the sales training class our Technical & Support Services Manager reviewed the technical features of the new products WaterFurnace has recently launched. At our upcoming dealer meeting, we will be offering a more detailed look at all of the new products. We will keep you posted on future dates for training classes we will hold in our training facility. If you have any questions about upcoming training please do not hesitate to call us.

info-pkgRequest a Free Geothermal Information Package
We would be happy to send you a colour package which includes all the latest information on the government rebates in your local area as well as colour literature on the WaterFurnace Product Line. To have one sent, email us with your name and address and we will mail it out to you the next day. We will also have a dealer follow up with you by email to be sure all your questions are answered.

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